2023 International Broadcasting Leadership Program

The 2023 International Broadcasting Leadership Program is an international event hosted and organized by Arirang International Broadcasting and the Ministry of Culture, Sports, and Tourism of South Korea. Each year, the invited country varies, and for 2023, Mongolia's representatives, including announcers, cameramen, anchors, and journalists, were officially invited. The client requested a logo and visual that emphasize internationality and professionalism for the event. I placed an illustration symbolizing broadcasting in the bottom right corner, with the flexibility to include or remove the light effect in the artwork depending on the specifications and intentions of the materials. The logo was designed to intuitively represent the keyword "broadcasting" by incorporating a play button in the center and the letter "P". The design intentionally avoided being too flashy to ensure clarity and easy understanding. All fonts used, except for the logo, maintained consistency using San Francisco.