Spotify x wireless

I was in charge of designing the logo, key visual, package for Spotify VIP Guests, and Spotify VIP Booth at 2024 wireless festival. I was inspired by the iconic color of Spotify and tried to dissolve it into a unique setting with container boxes while all outcomes are connected with each other with single visual language. Wireless festival, being outdoors with the aim of enjoying performances from anywhere, led me to design the container box function as a bar. Customers could ascend stairs placed on the box, providing a clear view of the stage even from a distance. In consideration of the festival's nature, where visibility of Spotify from afar was crucial, one container box was positioned diagonally on the other container box, with a luminous logo placed at the top. This ensured that Spotify's presence was noticeable from any point. Additionally, opening the door of the container box at the top and directing a vibrant light in Spotify's main color towards the sky creates a more dramatic and prominent space.